With Facebook being one of the largest most used social networking websites in the world it provides a variety of opportunities to promote your business. By promoting your Facebook Page on your website you are spreading awareness and reaching out to new customers and fans. Linking your website to your Facebook profile encourages your customers to show their support and they can even ‘Become a fan’ when they visit your page which further promotes your company or business. This publicity can be easily and simply achieved by downloading a ‘Find us on Facebook’ badge onto your website.
The following article is about an experiment where each brand request to ‘Find us on Facebook’ was ‘found’ and ‘liked’ on Facebook for a week. The author then analysed how companies were encouraging this Facebook support and what incentive they were offering for doing so.
Do you use badges on your website to promote traffic and interest? Why should your customers “like” you?